The Skwachàys Lodge combined with the street level Urban Aboriginal Fair Trade Gallery use a Social Enterprise model to fund supportive housing. Instead of taxpayer dollars providing the ongoing monthly subsidy for 24 Aboriginal artist live/work studios the funds come from the operation of these two social purpose businesses. When a guest spends their overnight travel dollars at the Skwachàys there is a social impact – people are housed. When a guest, a member of the community or a company purchases authentic Aboriginal art at the Fair Trade Gallery there is a social impact – a simple purchase fights cultural misappropriation and ensures that Aboriginal artists are paid fairly for their work.
The Venn diagram below show how the three parts of this social purpose development interrelate, support and nourish each other.
Definition: A social enterprise is an organization that applies commercial strategies to maximize improvements in human and environmental well-being, rather than maximizing profits for external shareholders.